Tag Archives: LinkedIn

Simple ways to avoid killing your LinkedIn profile

LinkedIn Etiquette

LinkedIn professional social network provides many examples as to how it can, has, and does open doors and connection for many job seekers. LinkedIn, unlike Twitter and Facebook, is a professional social platform; and if used strategically can help any job seeker with referrals, introductions, and recommendations.

LinkedIn is a professional social media network to make professional connections and the best way for any job seeker to market themselves and build a personal brand. There is no need to create personal websites to show your professional accomplishments. The more connections you have, the more visible your profile will be. The same goes for the followers you have.

However, if you do not manage and maintain your account and profile correctly, it could lead to many brand-damaging mistakes and destroy your profile’s effectiveness if you are job seeker, looking to build your business or wanting to grow your network and credibility in the professional social media arena.

Here are a few tips and words of advise as to how you can increase the effectiveness of your LinkedIn profile:

Your LinkedIn profile photo – There is no need to hire an expensive photographer to take a photo of you, but you do need to have a photo. Take a pleasant head and shoulder photo to get people interested in reading the rest of your profile.

Your Headline – It could be said that the most important elements of your profile is a combination of your name, headline and photo. It it these three elements that will be visible when a person does a search of the LinkedIn database and views the results. Make your headline count explaining your function, industry, or currents goals, for example and make your headline stand out.

Your profile summary – The summary is a brief story about your career and space to tell the world what you want them know about you.

Your job descriptions – Your current and past jobs should be a story about your career path and should gain the interest of people reading your profile. You need to figure out your career path story or else it will just be a list of company names and job titles.

Recommendations – The most effective way to get recommendations from your connections is to take the time and leave recommendations of others. Remember only your first-degree connections can leave recommendations. When writing recommendations try to be specific with your words. Recommendations are one of the best functions of your LinkedIn profile because they are personal.

Your LinkedIn activity – Creating a profile, profile summary, and job descriptions is not enough. You need to be active on the LinkedIn network or else your account profile will just languish and make it clear to anyone who visits your profile page. You need to interact with others in order to cultivate and reinforce your network. To do this you could join a group and get involved in the conversations and leave comments on other user’s blog posts or even write and publish your articles.

Your network – Your network and connections plays a big part or your personal brand and persona. Some people create LinkedIn connections carefully, while others accept invitations from any stranger. Take the time and think about how you want to use your connections.

Your inbox – Your LinkedIn inbox is the ways other users can reach and connect with you directly. Always stay on top of inbox and you will see how your profile will succeed and provide gratification.

Your personal brand – Like it or not, every LinkedIn user has a personal brand. Your stories, career history, profile summary, videos, images, all provide a cohesive picture of who are for other readers to understand you better and your mission.

One of the most important things about social media is that there are no hard and fast rules. It is what you make of it and all about the effort and time you put in. LinkedIn provides a professional platform for you to connect, network and improve your career. It is a social media platform to provide a first impression so take the time and make your profile count.


How to maximize your LinkedIn profile to boost your career

LinkedIn social network

The vast majority of companies are using social media when looking to recruit prospective employees and talent. Given that LinkedIn is by far the most popular professional social media network, it is essential for job seekers to have a Linkedin profile.

Studies have shown that it only takes a few seconds for recruiters to decide whether or not to open someone’s profile and continue reading further. Recruiters will take a split second to look at your Job Titles, Previous History, Industry, Keywords, and even your profile picture.

Wether you are looking for a new job, a promotion or trying to increase and expand your professional network, make sure that you are maximizing your LinkedIn profile and visibility. Here are few guidelines to help make your profile stand out.

Make sure your profile is visible – You have spent all that valuable time building your online presence, then make sure to make every element of your profile visible to everyone.

Keep your profile updated and current – The more time you spend interacting and updating your profile, the greater your chances are of being seen by others. Update your status and stay connected with your contacts.

Make sure to direct people to your profile – It is a given that people can find your profile via LinkedIn searches if you publish the right keywords, but you need to go one step further and direct people to your profile. You can do this with QR codes or LinkedIn buttons.

Make sure your profile is complete – This is the simplest of task but a little time-consuming. Remember the more you put in, the more you will get out and benefit from the power of the LinkedIn network. Make sure you provide as many details as you can including work experience, education, relevant associations, hobbies etc.

Create a standout headline – Your LinkedIn headline is probably the most important part of your profile and must include important keywords and short version of your elevator speech.

Include a professional photo – Make you upload a professional headshot of yourself and give a face to your name and profile.

Make sure your summary properly defines who you are – When writing your summary, be aware of the tone and style in your description. Try leave readers with a feeling and desire to pursue a lasting business relationship with you.

Increase your network and connect with people – Make it a habit to connect with anyone you deal with on daily basis. Include your family, friends, colleagues, and customers. The more connections you have will help create more awareness to sell yourself.

Include calls to action – Never assume that readers know what to do next to find out more about you. Share links and documents that will help them to get to know you better and desire to connect with you.

Join and get involved in groups – To increase your online reputation and profile you should join group relevant to your career interests and ask questions, answer questions, link up news articles and other relevant information.

Seek out recommendations – One of the best ways to increase your online presence is to get other professionals to vouch and endorse you.

Maximize and get the most out of your professional gallery – Your gallery is the perfect place to showcase who you are and your current work.

Manage your skills and expertise section of your profile – Make to revisit and update your skills and expertise and eliminate all those entries that are no longer relevant to your career. replace outdated skills with current skills and expertise.


Make LinkedIn Help You Find A Job


Linkedin Job Search Tips

Research and career expert all agree that a LinkedIn account and profile is essential for anyone looking for a job. It is a social media platform that can instantly convey your latest accomplishments, ambitions and changes in employment status to thousands of colleagues, bosses and potential employers . Even if you are not looking for a job, LinkedIn can also be a passive job search for all those hiring managers and recruiters who use this social platform to search for new candidates.

In order to make LinkedIn work for you, it is essential that you take the time to update and tweak your profile from time to time. Here are a few hints and advice of what you should be doing with your profile and online resume.

Use LinkedIn’s customized URL – When you open an account and create a profile you can create your own URL. It is a good idea to use your first and last name which will help drive your page to the top of search engines.

Add a photo – Add a professional headshot photo of yourself. Research has shown that profiles that contain a photo are seven times more likely to be viewed.

Find and event and do some face to face networking – Make use of the LinkedIn network and find events that in your career field and this events that you that your connections are attending or interested in. As beneficial online social networking can be, it is a good idea to do some face to face networking.

Publish and share your thoughts and ideas – It is a good idea to write and share articles and your opinion on a regular basis. LinkedIn research has shown that people who share are 10 times more likely to have their profile viewed by hitting managers.

Create a short descriptive career summary – Rewrite a crisp and detailed summary of your career not longer than 300 words and talk about your yourself and career including specific and quantifiable achievements.

Follow your dream company – There are millions of company pages on Linked and it is recommended to follow those companies that you want to do business with.

Join job groups – Join a group discussion and share your opinions and contribute to the group discussion. this will allow others to hear what you have to say and build your personal brand as a helpful expert.

Don’t be afraid to ask for help – Most jobs are found through networking. Once you have connected with someone, it is a good idea to send a personal customized message to say that you are looking for a job. Ask for advice or even an informational interview, or perhaps if they know someone in your desired career field that they can introduce you to.

Update your career experience – This is your online resume and should include all relevant jobs that will build your career, not only your most recent.

Tell us about your skills – List your skills and tell potential employers what you can do. Listing your skills also gives connections the chance to endorse you for your skills.

Solicit recommendations – It is also a good idea to get as many recommendations from your boss, former boss and possibly colleagues. It is also okay to write your own recommendation then ask the person to read it and post it.

Showcase your online history – if you have any websites or blogs to showcase your work, then include this in you profile.

Network, network, network – Probably one of the most important ways to advertise your personal brand is to beef up your connections. When you invite people to connect with you, always remember to include a brief personal note.


Unwritten LinkedIn etiquette rules to follow

LinkedIn Etiquette
To network professionally today, you will need a LinkedIn account. LinkedIn is not just another social network like Twitter and Facebook. Like face-to-face interactions, there are certain rules and etiquette when it comes to communication and collaboration on the social platform.

LinkedIn is different from other social networks, such that it has a more professional and businesslike feel. With these differences also comes with different social media etiquette as compared to Facebook and Twitter, for example. Honestly, social media etiquette is complicated and has changed dramatically over the last decade.

You might not know it, but you might be inadvertently breaking some of those LinkedIn rules right now. These are specific etiquette practices that are not written in the terms and conditions of use document, but rather picked up on.

Here are few of those etiquette rules:

  • Be sure to accept invitations as soon as possible.
  • Never mark a person as “I don’t know” unless they have a negative impact on your profile and network.
  • Avoid sending out mass invites to people to join LinkedIn.
  • If you do send out an invitation, avoid using the auto-generated templates. Rather customize your connection message.
  • Only send one request, perhaps two. No more.
  • Always check a person’s contact policy.
  • Make sure your work information is up-to-date and accurate.
  • Once you have opened your account, you need to stay active in order to grow your network and exposure.
  • Only post once a day to avoid LinkedIn feed clutter.
  • Avoid pushing your social updates to your LinkedIn status. Tailor your individual post to a specific social network.
  • Always remember to say please and thank you. Frequently.
  • Keep updates interesting and professional.
  • If you have joined a group, be aware and follow group rules.
  • Don’t go overboard with endorsements. It’s not hard to understand he quid pro quo that lurks behind an endorsement.
  • Don’t be stingy with endorsements. Not expected but it is appropriate to send out a few endorsements to colleagues and other professionals.
  • Don’t feel obligated to return endorsements.
  • If you do endorse a person then make sure write unique, specific, and meaningful endorsements.
  • Always use a professional photo in your profile.
  • LinkedIn is most definitely one of the best social platforms to connect with other people and cultivate valuable leads.

Is your LinkedIn Summary as good as it should be?

2014.08.01 linkedin-tips

First impressions are critical in today’s world. The second after you meet someone, know they are going to google you! This makes your virtual brand critical. It means you must be able to tell your story online creating a complete picture of who you are.

Your professional summary is the place to tell your story. Read your summary as though it was the first time you were seeing it. Read slowly; don’t skim. Then rate yourself, track your rating, so you can add up at the end and see for yourself!

  1. Is your top line catchy?
  2. Is your profile accurate, real and precise?
  3. Do you stand out?
  4. Is it relevant?
  5. Is it compelling?
  6. Does it tell people how you add value?
  7. Does it share your personal brand attributes?
  8. Is it well written?

Now, total your score. You should be getting over 80% for your answers, if not, you have some work to do!

Now identify a few people who will provide you with honest comments:

  • a colleague
  • a mentor
  • a personal friend or family member

This is a great way to keep everyone current on the brand called you.